JGA Blog

Andy Canada

Andy Canada brings to JGA significant development experience focused in annual giving, planned giving, major gift development, and campaign development and implementation. During his successful career in development, Andy has had experience with large transformative campaigns, participating on the development teams during a $1.1B campaign at Indiana University and a $1.7B campaign at Purdue University.

Recent Posts

Using Data to Focus Your Major Gift Efforts

February 10, 2020

 

Though personal visits are the gold standard to engage and cultivate major gift donors, they can be costly and labor intensive if you are not seeing the right prospects. But how can you ensure you are connecting with the best prospects?

Your database holds the answer. Big data is a buzz word we’re hearing more and more about, particularly for its ability to organize large volumes of data to uncover hidden trends and its ability to make organizations more efficient through predictive analytics. This emerging trend involves utilizing historical data to find patterns and correlations to build assumptions and develop potential scenarios. So how do we take those concepts and put them into practice with our nonprofit organizations?

The trick to finding major and planned gift donors within your data is to identify those with both the ability to make a major donation, as well as the affinity to give to your organization. A good prospect has not only the capacity to give to your organization, but also an interest and inclination to give to your mission.

While you can’t grow a prospect’s capacity, inclination can be nurtured through cultivation.

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Giving USA 2019: Implications for Healthcare

November 20, 2019

According to Giving USA 2019: The Annual Report on Philanthropy for the Year 2018, American giving reached $427.71 billion in 2018, an increase of 0.7 percent in terms of current dollars but a decline of 1.7 percent from 2017, when adjusted for inflation. Even adjusted for inflation, charitable giving reached its second highest level ever in 2018, second only to 2017. Thus, 2018 is seen as a very strong but complex year in terms of philanthropy.

What this Means for Healthcare Organizations:

Giving to health reached $40.78 billion in 2018. While growth over 2017 was nearly flat at just 0.1 percent (or declined by 2.3 percent when adjusted for inflation), the sector had its second highest level of giving ever when adjusted for inflation. Large gifts are common in this sector but donor retention lags behind other sectors. According to the Association for Healthcare Philanthropy’s 2018 annual Report on Giving, the largest sources of healthcare funds raised in 2017 were corporate/foundation and major gifts, followed by special events, annual gifts, and planned giving. 

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Maximizing Volunteer Engagement

October 03, 2019

Would you be surprised to learn that most nonprofits are failing to make use of one of their most valuable resources? What if I told you that that resource is 100% free?

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Giving USA 2018: Implications for Healthcare

September 06, 2018

Total Giving

According to Giving USA 2018: The Annual Report on Philanthropy for the Year 2017, total charitable giving in the United States grew by 5.2 percent to $410.02 billion in 2017. This marks the highest total amount given in the 40 years Giving USA has tracked this data, both in current dollars and when adjusted for inflation.

With this milestone year, U.S. giving continues a steady growth trend over the past eight years, indicating a positive climate for philanthropy. Giving to every category of recipient organizations increased when measured in current dollars, except for international affairs, which dropped by 4.4 percent. Four subsectors (foundations; arts, culture and humanities; public-society benefit; and health) saw significant growth of 7 percent or more, with foundations leading the way with an impressive 15.5 percent growth over 2016. 

What this Means for Health Organizations:

Giving to health increased by 7.3% in 2017, with a total of $38.27 billion—the highest amount the subsector has ever received in both current and inflation-adjusted terms, surpassing the previous year’s high of $33.14 billion. Growth for health organizations has increased for the past six years, at an average of 7.9 percent from 2013 – 2017. This growth rate well exceeds the growth rate of 4.3 percent in total giving across all subsectors for the same period.

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Establish a Plan Early for Counting Planned Gifts in a Campaign

April 13, 2018

 

Nonprofit organizations across the country utilize campaigns to rally key constituents around programs and projects that move the organization forward. Fundraising campaigns provide a great platform to share the vision of the organization, serve as the catalyst to engage volunteers in hands-on fundraising activities, and significantly increase philanthropic resources to the organization. When done properly, campaigns can significantly enhance an organization’s impact and improve operations, however, much planning and preparation are required before moving into a campaign.

The role of planned gifts in a campaign is one area that must be discussed early. Planned gifts are funding as much as 40 percent of some comprehensive campaign goals, so it is crucial to establish a clear policy for these types of donations before beginning to solicit gifts for a campaign.

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Giving USA 2017: Implications for Healthcare

August 29, 2017

Giving USA is a valuable resource for nonprofits, providing not only a snapshot on giving for the last year, but additional insight into longitudinal trends and sector-specific giving. We've taken a look at implications for higher education nonprofits a few weeks ago and now would like to share with you some insights on trends uncovered in the data on healthcare philanthropy.

 

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How Does Your Fundraising Measure Up? Improve Performance with a Development Audit

May 23, 2017

A development audit is a great “barometer” to measure the capabilities of your development office and to establish goals and strategies for future success. This internal assessment is a rare opportunity to get a fresh perspective on a strong development program and can allow you to pause and take stock of how things are going and what resources may be needed to move forward and produce even better results. Development audits can also help solidify an organization’s philanthropic focus by ensuring board, staff, and all areas of the organization are working together and embrace a unified culture of philanthropy. Often, organizations seek such an assessment of internal readiness in preparation for a new campaign or as a strategic planning process begins.

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Giving USA 2016 and the Implications for Healthcare Fundraising

October 06, 2016

According to Giving USA 2016, total charitable giving in the United States grew by 4.1 percent to $373.25 billion in 2015. This marks the highest total amount given in the 40 years Giving USA has tracked this data, both in current dollars and adjusted for inflation.

A few weeks ago we looked at the implications for higher education from the Giving USA data. This week we will focus in on the health sector and look at the implications of this latest giving data for healthcare philanthropy.

The good news for health organizations is that the $29.81 billion dollars given to such causes in 2015 is the highest total that subsector has ever received in current dollars – slightly surpassing the previous high water mark from 2014 of $29.43 billion. In comparison to other subsectors of recipient organizations, however, health organizations are struggling to capitalize on the recovering economy and expanded charitable giving.

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7 Tips to Keep Momentum During a Capital Campaign

August 10, 2016

Capital campaigns are an important tool in raising funds for nonprofits. In fact, 20% of higher education institutions reported that being in a fundraising campaign helped them raise between 176% - 200% more funds. It’s no wonder then that in the first half of 2015 approximately 46% of nonprofits were in a campaign, up from 11% in 2011.

While a campaign can be a crucial initiative for moving an organization forward, the reality is that the vast majority of campaigns experience a period – or sometimes multiple periods – of time when they seem to lose steam. 

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5 Key Steps for Capital Campaign Planning

May 17, 2016

Conducting a capital campaign can be one of the most exciting and transformational activities that an organization can undertake. The funds raised through the campaign can allow you to bring to life the vision and aspirations identified in your strategic plan and position your organization to fulfil its mission for years to come. 

However, the excitement around the actual campaign can sometimes overshadow the realities. All campaigns come with some risk and require organizations to stretch to reach new levels. Proper campaign planning can minimize those risks and demonstrate to current and prospective donors the organization is a good investment and will be a good steward of their dollars.

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