JGA Blog

Giving USA 2018: Implications for Higher Ed

July 20, 2018

According to Giving USA 2018: The Annual Report on Philanthropy for the Year 2017, total charitable giving in the United States grew by 5.2 percent to $410.02 billion in 2017. This marks the highest total amount given in the 40 years Giving USA has tracked this data, both in current dollars and when adjusted for inflation.

With this milestone year, U.S. giving continues a steady growth trend over the past eight years, indicating a positive climate for philanthropy. Giving to every category of recipient organizations increased when measured in current dollars, except for international affairs, which dropped by 4.4 percent. 

What this Means for Colleges and Universities:

Giving USA estimates that giving to education organizations (of which giving to higher education typically accounts for about 70 percent of the total) increased 6.2 percent in 2017 to $58.9 billion. The Council for Aid to Education’s Voluntary Support of Education (VSE) survey shows that individual giving (alumni and non-alumni) to higher education increased by 6.3 percent, a strong rebound from 2016, with alumni contributions growing by a significant 14.5 percent, foundations by 5.5 percent, and corporations holding steady at the 2016 level.

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Recent Capital Campaign Trends in Education

November 13, 2015
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Declining Alumni Giving: What’s happening? Why is it happening? And, what can we do about it?

March 11, 2015

In a new Giving USA Spotlight newsletter entitled “The Next Generation of Alumni Giving,” the Council of Alumni Association Executives (CAAE) sponsored a comprehensive view of alumni giving, written and researched by the Indiana University Lilly Family School of Philanthropy.

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Elements of a Successful Parent Fundraising Program

August 01, 2014

The other day I was reflecting on my past work with the parent constituency within a university setting. Parents are sometimes grouped into the “friends” or “other” category of donor giving, but their needs, interests, and relationships to the school are often different from alumni and they should be stewarded appropriately.

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Key Elements to a Successful Day of Giving Campaign

March 20, 2014

by Lee Ernst


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CAE Reports Record Giving to Colleges and Universities in 2013

February 27, 2014

by Jeff Small


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Are You Million Dollar Ready?

December 10, 2013


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Using Student Organizations to Engage Younger Donors

November 21, 2013

by Andy Canada


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Generational Philanthropy

October 10, 2013

by Angela White


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Here come the future donors!

September 11, 2013

by Jeff Small


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