We are off and running into 2017! After a fall that was focused on the US Presidential election, the 2016 year-end season of giving seemed like a wonderful opportunity to focus on helping others, thanking donors for their generosity, and looking ahead to 2017.
As I look ahead, I believe that these are the 3 philanthropic trends that will underpin our fundraising landscape in 2017:
- Advocacy – As our nonprofits work with their newly elected officials, a focus on advocacy will emerge as more important than ever. How do we communicate the role of advocacy to our donors and ask them to invest in advocacy? The Council of Nonprofits outlines the need for heightened advocacy and the